Homepage > Howlr Application > Personas and Empathy Maps Looking for Friends in All the Right Places Archetype Meet Shelby and Rufus 40, Shelby, Interior Designer4 years old, Rufus, very good boy Shelby is a busy, professional working hard to balance work and...
Homepage > MyChart Billing Reconciliation Feature > Personas and Empathy Maps Two Archetypes Main Personas Primary Medical Patient Payer and Secondary Patient Portal User Interview participants had a variety of methods for paying and tracking their medical bill....
Homepage > High Five Properties Redesign > Personas and Empathy Maps Three Archetypes Main Personas Renter, First-Time Home Buyers, and First-Time Property Managers Interviews from multiple renters and home buyers and secondary research sources helped build out...
