Homepage > High Five Properties Redesign > Competitive Analysis Secondary Research Comparative Analysis Checking out local Portland real estate and property management sites The most successful competitor sites are organized; these sites don’t have less info,...
Homepage > High Five Properties Redesign > Personas and Empathy Maps Three Archetypes Main Personas Renter, First-Time Home Buyers, and First-Time Property Managers Interviews from multiple renters and home buyers and secondary research sources helped build out...
Homepage > High Five Properties Redesign > 1:1 Interviews Primary Research 1:1 Interviews Initial Interviews for Existing Products While both renters and home buyers /sellers started with shopping for potential new homes using applications like Zillow, Redfin,...
